Firecracker has the goal to provide exceptional public relations, search engine marketing and content marketing for companies needing a unified strategy.
Founded in 2004, Firecracker’s clients have included companies large and small from countries including the US, Canada, Mexico, the UK, China, Taiwan, Japan and others.
Our specialty is helping technology companies communicate their brand and message to their audience. Areas of experience include hardware, software, iPhone/iPad apps, enterprise software, cloud/software-as-a-service, web hosting.
We have a mantra of “over deliver”. We want to absolutely go above and beyond to delight you.
About Edward M. Yang
Edward M. Yang is the founder and Managing Partner of Firecracker. He brings deep experience in public relations and marketing from stints at global companies such as Gateway and D-Link.
Yang holds an MBA from the University of California Irvine with a focus on Information Technology Marketing along with a Bachelor of Arts from the University of British Columbia.
Yang was a finalist for Marketer of the Year in 2004 for the American Business Awards.
About Lisa Wang
Lisa is Firecracker’s Client Service Manager, and spends her time taking good care of all the agency’s clients. She also excels in research, content writing and media outreach.
Lisa holds a Bachelor of Arts from the University of California, Berkeley.
About Len Fernandes
Len brings over two decades of media relations experience to bear on every project. He specializes in consistently finding new opportunities for media coverage, no matter how hard.
Len holds a Bachelor of Arts from California State University East Bay with a specialization in Mass Communication.