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FREE Report on PR 2.0
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Top 6 Reasons Why PR Is King
 
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Why Outsource PR?
 
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See How Much You Save With Firecracker
 
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If Your Company Pays More than $5,000
a Month to a PR Agency…

you could be a good candidate for Pay-Per-Performance Public Relations.

Research shows that PR coverage generally comes in spurts. During the months when you aren't getting coverage, why should you still be paying sky-high retainer rates for no results?

Worse yet, your PR agency may be one where they just aren't getting any results period.

Our firm has been approached by customers who had PR agencies on $10,000 a month retainers for just one press release a month.

Stop the insanity.

Firecracker's unique Pay-Per-Performance public relations model uses a very low monthly base and tiered bonuses to provide incentive for us to get you coverage. In other words, we don't succeed unless you succeed.

While Pay-Per-Performance public relations may not be for every company, it is flikely a good fit if you:

  • spend $5,000 to $10,000 a month retainer fees with your current PR agency
  • aren't getting as much PR coverage as you think you should be getting
  • need to find ways to reduce your in-house PR resource expenditures

Firecracker Pay-Per-Performance public relations makes you look good to your executives, your shareholders, your customers and your prospects.

(For companies spending less than $5,000 a month on PR, Firecracker's traditional pricing model may be a better fit.)

"PR is about results and on our very first project, Firecracker secured a front page story on a national journal which gave us important exposure in our industry."

Benny Canady, Corporate Marketing Manager

"Firecracker has helped us secure interviews with editors and reporters in magazines that our prospects read, including Consulting Magazine, IT Business Edge and Web Hosting Industry Review. They consistently provide us with lightning fast customer service in our PR and marketing efforts."

Mauricio Duran, President

"Firecracker helps us receive regular industry press and media mentions that have increased our overall brand awareness, all for a rate that was within our budget."

Greg Landis, President

Firecracker PR can help you:

  • generate awareness of your brand, products or services
  • significantly shorten your sales cycle by priming your audience
  • drive traffic to your web site with targeted promotions
  • put you top-of-mind with prospects through regular media mentions
  • establish credibility through a consistent history of releases and press mentions

Firecracker does this through the following services:

  • press release strategy and creation
  • case studies -press kits
  • bylined articles for submission to magazines
  • media interview training
  • full PR campaigns, from conception to execution
  • media tours

Contact us today and find out how Firecracker can shake up your public relations and start getting you the results you deserve.


Copyright 2007 FireCracker LLC. All rights reserved.