TP-LINK is a global leader in wireless networking, based in Shenzhen China.

Back in 2010, TP-LINK was launching into the US market with no brand awareness or sales.

At the time, the US wireless networking market was highly competitive.

Well-known brands included D-Link, NETGEAR, Linksys, Belkin and many others.

Within 3 years, Firecracker helped TP-LINK hit $60 million in sales while securing product reviews in some of the top media outlets.